Insights

IPR or APEX? How to Choose Your Path When an Amazon Patent Fight Starts

If a competitor has asserted a patent against your listing, you will hear two acronyms fairly quickly: APEX and IPR. They get talked about as if they are two versions

New USPTO Rule: Foreign-Domiciled Applicants Now Need a US Patent Practitioner

If you sell into the US but live somewhere else, something changed this summer that has not been widely reported, and it affects anyone who has been handling their own

The Amazon Seller IP Playbook: Protecting Your Brand as It Grows

Most Amazon sellers we talk to are not careless about intellectual property. They are reactive about it, which is a different thing. Something goes wrong, they deal with it, and

What Makes an Idea Patentable?

Not every idea can be patented. Even if something feels innovative, patent law applies specific standards to determine whether it qualifies for protection. There are three core requirements every invention

Amazon Removed Your Listing Over a Patent Complaint? Here’s What to Do

Waking up to a removed listing and a patent complaint is one of the most stressful things that can happen to an Amazon business. Your sales stop that day, your

What Is a Non-Infringement Opinion Letter, and When Do Amazon Sellers Need One?

When a patent complaint hits your Amazon listing, one of the tools your attorney may recommend is a non-infringement opinion letter. Sellers often hear the term without a clear picture

Thinking About Patenting a Sporting Goods or Training Product? Start Here

Sporting goods and training aids are some of the most fun products to protect, and some of the easiest to lose if you move in the wrong order. A better

How to Take Down Copycat and Counterfeit Listings on Amazon

If you have built a product that sells, copies are almost a compliment, right up until they start taking your sales and your Buy Box. The sellers who shut copycats

Trademarks for Product Brands: What to Register, When, and Why It Matters

For a lot of product businesses, the brand name and logo end up being the most valuable thing they own. A trademark is how you lock down the right to

Software Patent IPRs: Challenging Software and Tech Patents at the PTAB

Quick answer: Inter partes review (IPR) is one of the most common ways to challenge a software or technology patent, because software patents are frequently attacked on obviousness grounds using