Insights

What Is Prior Art and Why Does It Matter?

One of the core concepts in patent law is prior art. At a basic level, prior art refers to evidence that an invention or similar concept already existed before the

Common Patent Mistakes Founders Make Before the Process Even Begins

When founders think about patents, the focus is usually on the idea itself. Is it new? Is it worth protecting? Should we file now or later? But in practice, some

AI Videos, Fake Endorsements, and the New Amazon Seller Risk: When Someone Else’s Face Becomes Your Ad

Amazon sellers are using AI everywhere now: listing images, lifestyle shots, ad creatives, product demos, short-form video, and “UGC-style” content. That is not inherently a problem. AI is a powerful

Rey Barceló Authors Trends and Developments for Trade Marks & Copyright 2026 on Chambers Practice Guides

Rey Barceló, partner at Barceló, Harrison & Walker, LLP, has authored the Trends and Developments section for the USA – California chapter of Trade Marks & Copyright 2026, published by

Protect Your Patent on Amazon and eBay: A 6-Step Guide

You secured your patent and launched your product. Now, a copycat has appeared on Amazon or eBay, undercutting your price and diverting your sales. This is where you must enforce

Protect Your Amazon Products with Design and Utility Patents

If you sell on Amazon, you know the competition is tough. New products often attract copycats, and without the right protection, your ideas can be copied, which can hurt your

The Front-Loaded Nature of IPR Proceedings and Their Cost Implications

Although Inter-partes Review (IPR) procedures before the United States Patent & Trademark Office (USPTO) is much less expensive to fully complete than patent litigation in US District Court, that is

How to Help Your Startup Clients Avoid Costly IP Disputes

  (A note from your friendly neighborhood IP lawyer) If you’re a corporate lawyer working with startups, you already wear about six hats. You’re busy forming entities, coordinating fundraising efforts,

The IP Landmine Your Start-up Clients Don’t See Coming 

For business and corporate lawyers supporting early-stage start-ups If you work with start-up founders, you already know how much they juggle, from entity formation and fundraising to contracts, hiring, and

Why Every Innovator Needs an IP Attorney

For the lawyers who support startups, creators, and cutting-edge brands If you work with entrepreneurs who are launching new products, building distinctive brands, or developing digital-first platforms, you’re working with